Driven Data – Helped over 50 dealers improve paid advertising performance metrics. Improved client marketing metric tracking and troubleshooting both inside advertising platforms & tracking software. Developed, built out, and trained on marketing processes, onboarding and launch requirements, and marketing improvements. Worked cross-departmentally to QA client processes throughout their lifecycle. Improved catalog match rate consistently month over month for all clients during the longest automotive inventory shortage in decades.
Corvias Property Management – Helped 13 Military installations increase their occupancy to 95% or above, in under 1 year, through expanded digital marketing efforts. Helped achieve and maintain an average of 35%-45% open rate for resident newsletters. Helped establish and maintain a 80%-90% under 24 hour response time on social media channels. Built out all new social media guidelines, best practices, and processes for the company. Built out all new digital marketing strategy, processes, and reporting for the company.
Client* – Helped increase a client’s revenue by 225% in 9 months, while working at Brasco ///. *Prior employment agreements prevent me from disclosing the name & further details of the client mentioned.
Brasco /// – Increased internal leads at Brasco/// by over 150% in 9 months. This was done by a combination of SEO, Paid Advertising, Content Marketing, and Online Reputation Management.
Sprout Media Lab – Helped over 50 clients reclaim their online local footprint through the use of local SEO, brand reputation management, and listing management.
Client* – Helped a client win a prestigious fan favorite award through social media, while working at Sprout Media Lab. *Prior employment agreements prevent me from disclosing the name & further details of the client mentioned.
Webstreak – Maintained 100+ PPC campaigns at once. Created a brand new quality assurance process for the company.
Erin played an important role at Brasco /// to help lead our paidsearch and analytics team. Erin helped us in our effort tostreamline our processes and standard operating procedures.This has been an area of emphasis for our agency over the pastyear and we appreciate all of Erin’s contributions.
Erin is a phenom when it comes to Digital Marketing Engineering. I had the pleasure of working closely with Erin throughout her time with Driven Data, where she never failed to impress me with her willingness to be stretched, learn more, ask very thought provoking questions in her pursuit to improve and expand upon her […]